You're not broken.
The advice was.
Six months, one-to-one, for the neurodivergent business owner who's tried every system going and still ends up back at square one.
Let's talk about your business → ← no pressure, just a proper conversationYou know that feeling. Webinar attended, course bought, book highlighted, and then you sit down to actually do it and your brain just... won't.
Or you watch other business owners with their quarterly plans and their content calendars and their apparent calm, and you think everyone else got a manual you somehow missed.
I know in my bones this isn't true ↓I'm going to say the thing straight off: you didn't miss it. It was never written for you.
Building something on your own, with more ideas than hours and no interest in managing a team, is exhausting in a way that's hard to explain to someone who's never lived it. And then someone mentions "content strategy" and your whole body wants to leave the room. I know. I know in my bones.
You didn't miss the manual.
The manual wasn't written for you.
Not the hustle version.
The actually-you version.
There's no guru here.No blueprint I hand you and send you off to implement. I don't believe in one fixed path: there are destinations you want to reach, and the route there has to fit your actual brain, your actual energy, and your actual life - Not someone else's.
I'm AuDHD. I've run my own neurodivergent business for fifteen years and I've made most of the mistakes you're either making right now or quietly dreading: the feast and famine, the good-idea-a-minute paralysis, the loneliness of building something with nobody else in the room. I get it because I've lived it and because I've spent over two decades doing this work. The AuDHD isn't a theory I picked up, and neither is the coaching.
That changes how we work together. You won't get managed into somebody else's system. My work starts from the assumption that you're not the problem. Everything else gets built from there.
Working with Jo might just be the smartest thing I've done for my business. I have recommended her to countless people because I honestly feel they can get such great benefit from this work.
Jen Pavich · Author and Feminist Life CoachWhat changes when someone finally gets it
You stop explaining yourself. Not because everything's suddenly sorted, but because you're finally building around what's true for you instead of what you think should be true.
You stop second-guessing every decision, because the fear and overwhelm are being handled directly, not left to run the show underneath everything else. The ideas you've been half-drowning in stop being evidence you're too much, and start being the raw material for whatever you build next.
And yes, the money usually moves.
But the harder-to-name bit is what happens after that: finally feeling like you're not failing at something everyone else finds easy. You never were. You had the wrong tools, that's all.
Jo's combination of straightforward business knowledge and genuine support has helped me show up in my business in a big way. From sales conversations to creating courses, Jo has been a trusted adviser at every step. Definitely not your usual business coach, but in the best possible way.
Lara Heacock · Leadership CoachFrom wherever you're stuck to a business that runs on your energy
No rigid programme. But there's a rough shape most people move through.
getting clear
A proper, honest inventory. What's working, what's already in place, where you're bleeding energy, what you're avoiding and why. No judgement, just a clear look.
the foundations
Money, message, self-belief. Making sure what you charge reflects what the work is actually worth, and that you can talk about it without turning into a version of yourself that feels like a used car salesman. And yes, we work on the self-doubt directly, because left alone it'll quietly undo every strategy we put in place.
working with your energy, not against it
Your business should support your actual rhythms and capacity, not slowly drain you dry to keep up appearances. We cut what's draining and build around what isn't.
momentum
Hands-on work: copywriting, offers, whatever gets you unstuck and moving at a pace that's sustainable, so you're not back at square one in six months' time.
What working together actually looks like
The kickoff call, 90 minutes
Longer than usual, because there's real ground to cover and I want us hitting the ground running, not spending three sessions warming up.
Fortnightly calls, one hour each
Enough regularity to keep momentum, enough space between to actually do the work.
Light email and WhatsApp support in between
So you're not spiralling alone waiting for the next call.
Six months, total
Long enough to actually build something. Short enough that we stay honest about what matters.
No homework you'll dread.
Just consistent support at a pace that suits you.
Six months.
I'm not going to pretend that's nothing. What it buys is six months of someone in your corner while we sort the pricing, the messaging, and the setup that's been quietly running you into the ground.
Let's talk about your business →Got Access to Work funding? Just mention it when you book.
Before you book, the questions people actually ask
Is this proper coaching, or just relating to me as a fellow neurodivergent person?
Both. I've been coaching for over 20 years and I'm trained in it properly, this isn't improvised. But I'm also not going to pretend the qualifications matter more than the fact I've actually lived what you're describing.
I've tried coaching before and it didn't work for me.
Really common for neurodivergent people. A lot of coaching is built for a brain that responds well to accountability structures and consistent linear progress. If that's not you, the coaching wasn't wrong, it was the wrong fit. This is different.
I'm not sure I have the capacity for this right now.
Worth talking through on the call. But if you're already running on empty, that's often the exact sign that how your business is set up isn't working for you. We work at a pace that suits you, not one that burns you out further.
Is this just mindset work?
No. There's strategic, hands-on work throughout: pricing, offers, copy, messaging. But I won't pretend the internal stuff doesn't matter, because it does. We do both, properly.
Can I use Access to Work funding?
Yes. Mention it when you book and we'll work out the details.
What if I'm still not sure?
That's what the call's for. Book it. We'll figure it out together.
Still wondering?
You're neurodivergent (diagnosed, self-identified, or questioning), you've been in business a while but you're stuck or underearning, and you want to grow without burning out or performing as someone else. If you're willing to look honestly at what's working and what isn't, even when that's uncomfortable. If you want a partner, not a guru.
Probably not if...You want a formula, a quick fix, or someone to tell you exactly what to do. There's plenty of that out there already. This isn't it.
If having a fellow neurodivergent business owner in your corner, someone who's actually been where you are and doesn't need the whole backstory explained, sounds like what you need right now, I'd love to talk.
