Ditch The Business Burnout

Embrace Your Quirky-Brained Brilliance.
Neurodivergent coaching that creates space for rest, income and the chance to thrive in your business.

Tell me more

Get the unshiny business plan

Spend less time on bad marketing advice and more time making money serving your clients.


Hi, I’m Jo Casey, a late-diagnosed Autistic and ADHD business coach with over 15 years of experience. I help neurodivergent service-based business owners like you deconstruct internal ableism and break free from the exhausting cycle of overwork so that you can create a sustainable, fulfilling business that allows you to make more money with less stress and exhaustion.

My approach combines strategic business analysis with empathetic, neurodivergent-friendly coaching to help you identify and dismantle the limiting beliefs and practices that keep you trapped in a cycle of overwork and undervaluing yourself.

Together, we’ll create a business that works for you, not against you – one that honours your natural rhythms, leverages your innate talents, and supports your desired lifestyle and income goals, all while prioritising your need for rest, creativity, and self-care.

I Believe...

You are exceptionally good at what you do, especially because you are doing life on the hard setting.

You are not broken

You are facing extra challenges because we live in a world not designed for humans, let alone neurodivergent ones.

Neurodivergent business owners need neurodivergent-friendly, highly personalised, and nuanced support to identify their strengths, joys, and needs in their business and to build a plan based on those, not on arbitrary “success” standards.

You deserve so much better. And the good news is, it is possible to have it.

You deserve a thriving business that aligns with your strengths and needs – without sacrificing wellbeing or authenticity.

As a neurodivergent person, you’ve likely faced challenges in a world of work that demands masking, constant hustle, and prioritising productivity over well-being – leading to exhaustion and burnout.

It’s no wonder many of us strike out on our own, seeking freedom and autonomy. But even in our own businesses, we can find ourselves overwhelmed and exhausted. 

But here’s the problem…

Society has conditioned us to believe that our worth is tied to productivity and rest equals laziness. These beliefs can sneak into our businesses, creating a self-imposed burnout machine.

It’s time for change – a path that allows you to acknowledge, support, and tend to your needs, working style and strengths. So you can wake up energised and excited to tackle your business on your own terms, working in a way that honours your natural rhythms, values, and brilliance. 

Jo in blue jacket against wall of plants

It Doesn’t Have To Be This Way

By disrupting these messages and changing how we work, we can break free from the cycle of exhaustion and create businesses that truly support us. It’s time to acknowledge, honour, and tend to our unique needs, working styles, and strengths. Because when we do, we open the door to life and business filled with energy, fulfilment, and true success.

As a neurodivergent entrepreneur myself, I intimately understand the challenges you face. I’ve been there, trying to keep up with the demands of a neurotypical world, only to find myself burnt out and unfulfilled. But through my journey and years of coaching others, I’ve discovered a better way – a path that embraces our unique strengths and enables us to build thriving businesses without sacrificing our well-being.

My approach combines strategic business analysis with empathetic, neurodivergent-friendly coaching to help you identify and implement the changes needed to create a business that works for you, not against you.

Together, we’ll unlock your potential, leverage your natural talents, and design a business that supports your desired lifestyle and income goals, all while honouring your need for rest, creativity, and self-care.

Here’s how I can help you:

Self Paced Courses

Discover how to boost your client roster through podcasts, increase your resilience (and that of your clients) and use wickedly effective stress busting tools to keep you visible and engaged with your clients.

Private Coaching

With me in your corner we’ll create a soulful and sustainable approach to attracting more clients and making more money in your business – all without burning you out or abandoning your principles. 

Lara Heacock

“Jo’s combination of straight forward business knowledge and loving support has helped me show up in my business in a big way. From having sales conversations with prospective clients to creating eCourses, Jo has been a trusted adviser each step of the way.  Jo is definitely not your usual business coach – but in a good way!”

Lara Heacock
Leadership Coach

Eli Trier

“I’ve just done my accounts for the month and this month alone I earned 15x what I earned the month we started working togethted!”

Eli Trier
Community Builder

Jen Pavich

Working with Jo might just be the smartest thing I’ve done for my business. I have recommended working with Jo to countless people because I honestly feel that they can get such great benefits from this work!

Jen Pavich
Feminist Life Coach

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