Today, Holly Worton and I talk how to have good boundaries for your business. This is such an important topic, and yet I don't see people talking about it often enough. This is kind of an extended episode, much longer than our usual 30 minutes. We decided that we had a lot to say, and there's a lot that needs to be considered when it comes to boundaries.
Our last co-hosted episode was on resilience, and this one really complements that one: when your boundaries are clear and strong, then it makes it so much easier to be resilient in business.
Boundaries are not something that came easily to me at first - like many women I'm a conditioned eager to please, over giver so saying 'no' or holding firm on things like contracts and agreements felt very unfamiliar and uncomfortable to me. I'm still a work in progress but I'm getting better. It's something I realised I need to continuously be working on because as my business becomes busier, the energy and time I have become more precious commodities. If I let client sessions run over, do extra sessions, say yes to too many 'can I just pick your brain?' conversations, or take on other people's trauma, anxiety or 'stuff', I burn out pretty quickly.
So while I'm a work in progress, I think boundaries are a feminist issue that needs talking about way more - both in and outside of our businesses. Having and sticking to good boundaries for your business rubs right up against our feminine conditioning. We're conditioned to be compliant and say 'yes' (or at least not say no and complain about it. We're conditioned to not make a fuss and to put the needs of others first. And that needs to change because we can't be great role models, own successful businesses and be fully functioning, happy and whole humans without prioritising our own needs. It's not selfish - but it sure feels that way (and the only greater insult to throw at a woman than 'selfish' is 'fat' - so this is core stuff right here).
Looking after others can feel great. One of the greatest pleasures in life is caring for other humans - it's why many of us go into this work of coaching and healing. But for many many MANY of us (myself included), the balance has been on putting the needs of others ABOVE our own. And that's messed up and is keeping us exhausted and unhappy.
So having and sticking to good boundaries for your business is simply about redressing that balance: It's about putting your own needs on a more even footing. It's about protecting your energy and precious life force. It's about preventing burn out and allowing you to protect your core business asset - you.
What You’ll Learn
- What are boundaries, and why do we need them?
- The role courage plays when it comes to setting and upholding boundaries
- What types of boundaries you need in terms of managing time and energy
- How to set boundaries to balance work time and personal time
- How to set boundaries for cancellations, refunds, late arrivals, and no shows
- How to get clear on what you will and won't do in your business
- How to get clear on who you'll work with and who you won't
- How to get clear on what you're willing to debate and what you won't
- How to set boundaries around pricing (including pay what you want pricing)
- What to give for free and what to charge for
- How to deal with boundary pushers (you know what we mean!)
- The mindset stuff that gets in the way of setting and upholding clear boundaries
Things We Discussed
Subscribe Here & Never Miss An Episode
Sometimes we all feel like giving up. Building a business isn't easy (despite what the gurus and people selling courses will tell you). Building a coaching or healing business is even harder. We aren't selling widgets. We aren't selling easy answers to simple problems. We are selling transformation, elevation and self-actualization. And in many ways, we're also selling US. Ourselves. Our experience, skills, values and personality.
That's vulnerable and scary. It DEMANDS that we do our own growth work and deal with our own 'stuff'. It presses into our fears, highlights our insecurities and gives us a really intense growth opportunity. (You know, as in 'another f*cking growth opportunity'!)
And the ride is intense. Anyone who tries to convince you it's all unicorns and rainbows on the beach with your laptop is talking some serious BS.
Here's a truth that few people share:
There are days when everyone feels like giving up.
My peers and colleagues have a running joke that we're lucky we take turns to have the urge to give up - because if it coincided with us all feeling that way at once we'd be in serious trouble.
Our work is not for the faint-hearted.
But it's too important to give up on.
So here's what I need you to know - especially on the days when you feel like giving up:
I see you
Your work in this world is powerful.
You help people to expand their possibilities, act from a place of groundedness, heal deep wounds, and transcend circumstances.
You get to witness people rising.
You facilitate deep and lasting change.
You have the power to change communities and conversations. Shift culture and point out new and better ways of living together as humans.
It’s heady, powerful stuff.
I see you
I see the work that you do and the intention that’s behind it.
I see the love that you pour into that work. I see you toiling, perfecting, figuring out and creating.
I see your heart - even with the doubts and the little voice that tells you you’re not ready, not there yet, not as good as, have nothing new to say etc. etc.
I see you and I want to remind you that:
Here we do hard things. And here we do transformative things.
If you’re not ‘there’ yet, don’t worry. You can work it out.
If you don’t have all the answers, don’t worry. You don’t need to know it all.
If you don’t feel as qualified, shiny, smiley, happy as the multitudes you see online, don’t worry - your uniqueness is your ticket to success, just as you are.
If you don’t know where to start or what to focus on, don’t worry, there’s a map you can follow.
If you don’t know if you can do this all alone, don’t worry, you don’t have to.
Your intention, your heart, and being on your way are the things that matter. You know it isn’t easy. You know it takes work. You’re prepared to do it.
When you feel like giving up remember that.
I see you and I love you for it.
Building a successful coaching business can feel isolating, lonely and at times, rather repetitive. It can mess with our heads, our emotions and our decisions can seem to change quicker than the British weather ( that's a lot!) The need for human connection, community and 'oneness' can become an unwanted distraction when busyness rears its head and takes precedence.
So, how can we find meaning in the everyday workings of our business? And, when our heads hit the pillow, how can we be certain that success is on the way?
Well, look no further for the answers than in today's episode. I will be chatting to one of the superstars of the online coaching world - 'It Girl', Jessica Nazarali. Now, before you roll your eyes after reading the words, 'superstar’', and start wondering whether the Lamborghini and hired mansion pictures will be attached in the footer. I'm happy to announce...actually, I'd like to shout from the rooftops, that this episode is jam-packed with beautiful gems of information, that will enable you to take actionable steps towards that successful coaching business
“..That’s how my coaching business was born, It was from really following the demand and seeing what my audience wanted and what they were asking me for’’
That's right, the ever-so-lovely, Jessica Nazarali talks about the secrets to building her successful coaching business, online training series, coaching certification, mastermind and foundation, all under the wonderful umbrella of the ‘It Girl Academy’. Breaking down her success, step by step, she shares all her tools and strategies, like yummy bread crumbs of information, for you to digest and help you create your own vibrant and thriving coaching business.
It can be easy to believe that people who are running successful coaching businesses have it all figured out.
However, like a breath of fresh air, Jessica candidly speaks about the real price of success and how clearing her money blocks allowed her to scale her business. Also, how slowing down and not knowing the answer to everything really is the secret sauce to being in it for the long-haul.
Jessica Nazarali is the founder of the IT Girl Academy - an online training school. Starting out with a modest blog that created a following of IT Girls, Jessica built a thriving business in five short years.One that includes online training programs, a coaching mastery certification, a mastermind and her very own foundation. Through the It Girl Foundation, Jessica’s powerful mission and purpose, is to help women in developing countries earn $3-$5 per hour online, which in the process completely changes their life and financial situation. She is the host of the popular It Girl Radio Podcast which pulls back the curtain on life stories and success secrets of industry influencers, thought leaders and the growing global tribe of listeners.
Jessica is inspirational, full of heart and definitely a woman who walks her talk.
“People can get really distracting in the beginning when they’re starting out, they’re like.. I need a fancy website..or my ‘about page’ copy...Don’t get caught up on these thing...put something up there that you’re proud of, and you can stand behind. But ultimately you need to focus on really adding value to people.’’
“ I see people all the time saying, ‘I’m happy giving free sessions and I’m happy even discounting my sessions... I’m doing exchanges and trades with people’. But when it comes to actually making the offer and standing in that place of ‘What I have is really valuable and here’s how you can hire me’, then that is a big milestone for people to get over”
“I can get caught up in the minor details. I try to remind myself as much as possible, If it’s not going to matter in twenty years, it’s not worth stressing about - and that’s pretty much everything.”
In today’s episode we discuss:
- The importance of giving back when you are doing well in your coaching business. Jessica talks about her foundation, the origins and her labor of love to set it up
- Jessica uncovers what her childhood profession was, life on a hobby farm and being a Reiki master at 11 years old.
- How the path to finding your purpose can lead you to your biggest breakthroughs and guidance from the Universe to go for your dream
- The key lessons that Jessica has learned along the way and how those lessons have shaped her business and personal life too.
- How focus, creating great content and adding value are the key components to a healthy and successful coaching business.
- How self-belief and money blocks can stop you from having the coaching business of your dreams AND the exercises that will get you out of the funk.
- How not knowing the next step can set you free in your decision making